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Open Source CRM Software Makes Inroads

I am a firm believer in the whole Open Source movement to aid in the development of new software as well as expanding the capabilities of an existing system. CRM software companies may not be aware that open source CRM platforms are making serious inroads into the lower-level software market segments today.

It may be that open source CRM has penetrated deeper into the small end of the CRM market than analysts have realized. “The biggest advantage of open source CRM is the low cost — in the majority of cases it appeals to smaller customers looking to implement a tactical CRM project,” Oram pointed out.

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