Atlast Announces Travel CRM System
Atlas Travel International Rolls Out Corporate Travel CRM System: New System Available for Sale November 2005
MILFORD, Mass., Oct. 3– Atlas Travel International has just
developed a new corporate customer relationship management (CRM) system called
Common Knowledge\Profiler that is designed to track, manage and synchronize
client data. Two of the key benefits of the Common Knowledge\Profiler are its
bidirectional synchronization capabilities designed to keep GDS profiles and
in-house agency databases in sync and its ability to handle unique travel
industry requirements.
Overall, the system tracks all trip data, customer activity and customer
profiles to help agents make better decisions and make them more quickly.
Because the system works on all GDS and on all platforms including PCs, MACs
and all major browsers, it is able to capture, export and rebuild data from
any platform to any platform. The richness and complexity of the data capture
available in the CRM system has been created especially for the corporate
travel market.
“Atlas uses this system to not only handle profile updates but to track
travelers’ history and booking patterns to proactively offer upgrades and
other services,” explains Elaine Osgood, president of Atlas Travel
International. “It alerts agents so they know a traveler’s history, travel
patterns and personal preferences so they can make informed decisions.”
The key tasks that make this suited to the corporate market include:
- Bi-directional synchronization of profile updates between GDS, Common Knowledge\Profiler, and online booking systems.
- Automated management of any GDS field, such as mass updates of credit card data, name field remarks, or any other database variables saving countless man-hours.
- Finding, tracking and uploading club membership status for any group of corporate travelers.
- Query and reporting against integrated trip history and profile data sources from a single web interface.
“Using this technology increases the value-add that corporate customers
are looking to get from travel management companies,” said Rock Blanco, chief
technology officer for Atlas Travel. “With this new system, agencies can
provide more and better service with less manpower.”
In addition to Common Knowledge\Profiler, there are three other products
in this suite that are also available for purchase by travel agencies. These
include:
- Common Knowledge\E-Invoice, that provides a direct VoIP connection to the reservation agent as well as tracking and applying unused tickets credits,
- Common Knowledge\Auto Survey, that can be set to survey any select group of travelers at any time to get specific feedback on traveler experiences, and
- Common Knowledge\Flight Reminder, the automated reminder for flight
check in that is linked to the airline check in system.
All of these products together form a superior travel booking base that
provides the height of convenience and instant customization for the traveler
while strengthening the agencies’ ability to deliver quality service and added
value.
The Common Knowledge\Profiler is in use by dozens of Atlas Travel
International’s clients. It is also the licensed profile system used by
Portaga, Inc. for its newly launched Microsoft(R) Outlook-based corporate
travel booking tool, Portaga Travel Manager ( www.portaga.com ). The
Common Knowledge\Profiler system is available for purchase as of
November 1st, 2005.
About Atlas Travel International, Inc.
Atlas Travel International is a full-service, $65 million travel agency
serving corporate, vacation and meeting travel needs. Honored as a leading
business in New England and a leader in the travel industry, Atlas is
headquartered in Milford, Massachusetts and has offices throughout the New
England region. More information about Atlas Travel International is
available on the Web at www.atlastravel.com or by calling
1-800-362-8626.